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Sephoria, The iconic Beauty celebration

Now on tour
Los Angeles
March 20-21
Beauty pass
The next
Sephoria
will be in
Los Angeles

Starts in

9
1
Days
0
2
Hours
4
7
Minutes
Milan
March 28-30
Event Closed
Shanghai
September 12-14
Event Closed
Paris
October 10-11
Event Closed
Dubaï
November 20-22
Event Closed
Los Angeles
March 20-21
Beauty pass
Milan
Shanghai
Paris
Dubaï
Los Angeles
Event finished
Event finished
Event finished
Event finished
March 20-21
The iconic beauty Celebration
The iconic beauty celebration for beauty lovers is on a global tour.
SEPHORiA is a global beauty event through a local lens. It is a unique experience, marked by creativity, celebration, and exploration, where you can discover the best of beauty and the very latest trends.
Put-on your best make up, be spotlight ready with your greatest look and join our beloved beauty happening. We can’t wait to meet you!

A SEPHORiA ticket gets you

Access to masterclasses
by beauty icons
Connection with and exclusive products from your favorite brands
A legendary swag bag
An invitation to connect with the most vibrant community
An entry to unique immersive spaces and experiences
Grid-worthy photo ops
So. much. more
Sephora bag

Past lineup

Previous participating brands include

Rare Beauty
Makeup By Mario
Haus Lab
Kayali
Kosas
Laneige
Glow recipe
Summer Fridays
Caudalie
Byoma
Amika
Kérastase
Gisou
K18
Patrick Ta
Fenty Beauty
Sol De Janeiro
Tatcha
Supergoop
Charlotte Tilbury
Benefit
Tarte
Ilia
Colorwow
and many more...

Beauty moments You’ll never forget

four girls ball pool
Man & woman dressed up
Glow recipe masterclass
Woman bracelet
DJ heart hand
Bird eye view

Moments that made magic

Frequently Asked Questions

What is SEPHORiA?

Sephora’s global annual beauty celebration! SEPHORiA is a place to discover the newest products and trends,  meet your beauty icons, enjoy incredible swag, and celebrate the world of beauty.

Where and when will SEPHORiA take place?

SEPHORiA is an in-person event touring across multiple locations worldwide: 

Los Angeles, US: March 20-21, 2026

Stay tuned for more information about the next SEPHORiA editions!

What does a SEPHORiA ticket include?

Access to masterclasses by beauty icons
Connection with and exclusive products from your favorite brands
An entry to unique immersive spaces and experiences
Grid-worthy photo ops
An invitation to connect with the most vibrant beauty community
A legendary swag bag
So. Much. More

What are the different ticket categories?

There are two types of tickets.  For more information about next SEPHORiA editions and ticket categories, please refer to the following websites:

For SEPHORiA Los Angeles, click here

Where can I purchase SEPHORiA tickets?

Tickets for SEPHORiA Los Angeles are available here.

Will I get some products ?

Yes! Some brands will be offering goodies and surprises at their booths. You'll also receive a gift bag at the end of the event, filled with carefully selected products.

Which brands will be present at SEPHORiA?

Each SEPHORiA edition is unique and brings its share of surprises, with the presence of selected brands and the presentation of new products. For more information about next SEPHORiA editions, please refer to the following websites:

For SEPHORiA Los Angeles, click here

Let’s stay in touch

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Los Angeles
See you there
beauties!
SEPHORiA
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